Jessica Zeis | Fractional Marketing Director

Fractional Marketing Director — 2 spots available

Your business deserves senior marketing leadership — not another agency

Most businesses are either overpaying for agency retainers that put a junior on their account, or going without real marketing leadership entirely. There’s a better option — and it costs a fraction of a full-time hire.

Millions
In client revenue generated
22%+
Average paid media conversion rate
12+ years
Senior-level execution
No long-term contracts
Cancel anytime
Free personalised video review
Response within 48hrs
No obligation
Get your free personalised video review →
Jessica Zeis
Jessica Zeis Fractional Marketing Director

Your marketing shouldn’t cost $140K a year — or be run by someone who doesn’t know your business

The problem with agencies

You pay senior rates. A junior runs your account.

Agency retainers are structured to profit from the gap between what you pay and who they assign. The senior you met in the pitch is rarely the person doing the work. You get handoffs, turnover, and an account manager with 30 other clients.

The fractional advantage

You get the senior. Every time. On every decision.

When you work with me, you work with me. I write the strategy, I do the analysis, I run the campaigns. No account managers, no juniors. Direct access and full accountability — every week.

The problem with full-time hires

$140K salary. Two-year average tenure. Start over.

A senior in-house marketing director costs $120–150K before benefits and taxes. Average tenure is two years — so you invest a year getting them up to speed, then start the search all over again.

What you actually get

Director-level ownership at a fraction of the cost.

One flat monthly rate. No hiring risk. No benefits overhead. Immediate productivity from someone who has managed millions in ad spend across dozens of industries — making decisions for your business from week one.

Real results for real businesses — with screenshots to back them up

Every number below comes from a live client account. These are the kinds of outcomes your business can expect — not projections, not estimates.

Local SEO — Home Services
3x
More phone calls from Google. A local contractor went from 14 to 62 organic first-time calls per month — more calls means more booked jobs, without more ad spend.
1,458%
Growth in total organic calls over the same period. When local SEO works, the phone starts ringing on its own.
Local Services Ads — Home Services
$18
Cost per verified lead via Google Local Services Ads — when the industry average for the same category runs $60–90. Your ad budget stretches 3–5x further.
88 leads
Generated on just $1,576 in total ad spend. A full pipeline built from scratch in under 90 days, at a cost most businesses don’t believe is possible.
Organic Lead Generation — Home Services
0 → 24
Form submissions per month built from scratch on a brand-new website — in under 3 months, before significant ad spend. Leads that keep coming without ongoing cost per click.
66%
More form submissions for a second home services client over the same window. Same website. Better marketing.
Paid Media — Legal Services (High-ticket)
71%
Reduction in cost per signed client — from $1,213 down to $346. Same budget, 3.5x more clients signing. That’s what strategic campaign management actually looks like.
441
Signed client retainers generated from a single paid media campaign. In a high-ticket vertical, that revenue impact compounds fast.
AI Search Visibility — Legal Services
200%
More traffic arriving from ChatGPT year over year — a channel most businesses aren’t even tracking yet, let alone optimising for. Early movers have a significant advantage right now.
14.6%
Conversion rate on that AI-referred traffic, up from 5% the prior year. Visitors who find you through AI search arrive with more trust and convert at a higher rate.
Organic Traffic Growth — Multi-client
621%
Organic traffic growth to 14,277 sessions for an established client. More organic traffic means less dependence on paid ads to keep the pipeline full.
2,046
Organic sessions in just 3 months for a brand-new website — 116% ahead of the prior period. Organic is a slow build that compounds. Starting earlier means reaching the tipping point sooner.
eCommerce SEO — Premier Body Armor
$271K
In directly attributed organic revenue for Premier Body Armor in Q1 2026 alone. Search traffic that converts into real, trackable sales — not just vanity metrics.
23.7%
Year-over-year growth in organic-attributed revenue, with key event conversions up 13.5%. Sustained growth that doesn’t disappear the moment you stop paying for ads.

One person. Every channel. No gaps in your marketing.

Most businesses piece together an SEO agency, a paid media freelancer, a content writer, and a strategist — then spend time and energy managing all of them. You don’t need that. You need one senior operator who owns all of it.

01 — SEO

More of your customers find you on Google

Technical audits, on-page optimisation, local SEO, schema, content strategy, and link building — everything that drives organic visibility and compounds over time.

02 — Paid Media

Ad spend that generates leads, not just clicks

Google Ads, Local Services Ads, and Meta Ads managed with the same rigour applied to $250K+/month in client spend. Campaign builds, bid strategy, and landing pages that convert.

03 — Content Strategy

Content that ranks and builds trust at the same time

Strategy, briefs, editorial direction, and production oversight — built around what your customers are actually searching for, not what sounds good in a brainstorm.

04 — AI Search Visibility

Visible where buyers are increasingly looking first

Generative Engine Optimisation so your business appears in ChatGPT, Google AI Overviews, and Perplexity — a channel most competitors aren’t optimising for yet.

05 — Marketing Operations

The systems that make your marketing actually run

Reporting dashboards, automation workflows, tool stack management, and SOPs — the infrastructure that keeps everything accountable and moving without constant oversight from you.

06 — AI Implementation for Your Business

Put AI to work inside your marketing — practically, not theoretically

Not AI for its own sake. Real workflows: content production systems that maintain quality at scale, automation pipelines that save hours every week, and a clear view of where AI actually moves the needle in your specific business. This is one of the highest-leverage opportunities available to growing businesses right now — and most are leaving it entirely on the table. You won’t.

No sales calls. No pitch decks. Just a personalised look at your business — free.

What actually happens when you fill out the form

Before we ever get on a call, I’ll spend time actually looking at your business — your website, your current marketing, where you’re visible and where you’re not. Then I’ll record a short personalised video walking you through exactly what I see: what’s working, what isn’t, and what I’d prioritise first for your specific situation.

No generic slides. No recycled deck. A specific, honest assessment of your marketing from someone who does this at a senior level every day — completely free, with zero obligation to work together afterward.

If it resonates and you want to move forward, we get on a short call to align on scope. If it’s not the right fit, the video and the insights are yours to keep either way.

01

Fill out the short form below

Tell me about your business, your goals, and where marketing feels broken or stuck. Three minutes, no fluff.

02

I research your business and record your personalised video

Within 48 hours I’ll send a video specific to your business — what I see, what I’d fix first, and what growth realistically looks like from here.

03

We decide together if it’s a fit

If the video resonates, we get on a short call to confirm scope and move forward. No pressure — the insights are yours regardless.

04

Fast onboarding. Immediate momentum.

Onboarded within a week. No months-long ramp-up. You’ll see what senior marketing leadership actually feels like from the start.

One flat monthly rate. Every channel included. Cancel anytime.

$3,500
per month — no long-term contract required
  • Full-stack execution: SEO, paid media, content & AI search
  • Direct access to a senior director — no account managers
  • AI workflow implementation for your business
  • Monthly strategy, roadmap & performance reporting
  • Marketing operations & systems infrastructure
  • Onboarding within 1 week of signing
  • Cancel anytime — no lock-in contracts

A senior in-house marketing director costs $120–150K per year before benefits. A full-service agency covering SEO, paid, and content typically runs $8–15K per month — with juniors doing the work. At $3,500/month, you get director-level ownership across every channel, directly executed by a 12-year veteran.

Get your free video review →

Only 2 client spots currently available. I review every submission personally and respond within 48 hours.

Tell me about your business — your personalised video review is free

I’ll look at your website, your current marketing, and your competitive landscape — then record a video showing you exactly what I see and what I’d do first. No obligation, no sales pressure.

Only 2 spots currently open. I read every submission personally.